Introduction:
Beard, a leading construction company, worked with Stocksigns to upgrade the branding across their extensive fleet of site cabins. Following a company-wide brand refresh, Beard sought a more efficient and durable solution to display their updated identity across multiple live sites. Stocksigns delivered a bespoke Dibond-mounted vinyl system that improved both visual impact and operational efficiency.
Problem:
After updating their brand in 2021, Beard introduced new colours and a more prominent logo style across their site accommodation. However, applying vinyl directly onto corrugated cabin surfaces proved to be a slow and inefficient process. Installation was time-consuming, and whenever cabins needed repainting, all existing vinyl had to be removed and replaced.
With a fleet of 145 cabins and around 60 live sites at any given time, this approach was not sustainable. In addition, the scale of the logo array made it difficult to apply consistently across each unit. Beard needed a solution that would simplify installation, maintain a high-quality finish, and work more effectively at scale.
Solution:
Working closely with Beard, Stocksigns proposed mounting the branding onto Dibond panels rather than applying vinyl directly to the cabins. This approach allowed all graphics to be prepared in advance on a smooth, rigid surface, ensuring a cleaner and more consistent finish.
The large logo array was carefully adapted into panel sizes that worked with the Dibond format, making installation more manageable. Once produced, the panels could be quickly fixed to the cabins using a simple screw-on method. This not only reduced installation time but also created a reusable system, allowing panels to be removed and reapplied whenever cabins are repainted.
Throughout the project, Stocksigns supported Beard with artwork, samples, and guidance to ensure the final product met expectations.
“It was clear Beard needed a solution that would not only enhance the visual impact of their new branding but also work practically across a large and active fleet. By moving to a Dibond-mounted system, we were able to create a more efficient, reusable approach that simplifies installation and maintenance, while ensuring a consistently high-quality finish across every site.”-
– Andy Norman, Key Account Manager at Stocksigns
The Outcome:
The new solution has significantly improved both the appearance and practicality of Beard’s site branding. The panels deliver a much sharper, more professional look, with bright, eye-catching colours that stand out across all locations.
At the same time, the system has streamlined operations. Installation is quicker, maintenance is easier, and the ability to reuse panels has reduced both time and cost over the long term. The branding now remains consistent and durable, even across a large and active fleet.
Initial feedback from Beard has been extremely positive, with the new approach providing a noticeable step up in quality and efficiency.
“Stocksigns are very easy to work with, the staff are helpful and knowledgeable, and the service is always great. Deliveries are tracked so we know exactly when they are arriving. And the products are always tailored to our needs.”-
– Darren Kent, Services Division Team Leader at Beard Construction